Margaret Eaton
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The Strategic Plan is Dead, Long Live Strategy

When I read that headline in the Stanford Social Innovation Review, 
I knew I'd like the article.


Ever since, I've encouraged organizations to schedule more of their planning time for creating a strategy and less for making the actual plan.

Why? Because making a plan comes easy when your strategy is clear, logical and realistic. Strategy development takes thought and time.

Before creating a strategy, I help my clients clarify the big long-term change
they seek. For example:

All families in our state can afford quality childcare.
No person in long-term care experiences abuse or neglect.
Dentists in every county accept Medicaid.
Home health care workers earn a living wage.
All school districts invest in arts education.


Next I help them zero-in on a few short-term ( 3 to 5 years) outcome goals that will put that big change within reach.
From there I help them can create a strategy to produce those goals. And that strategy becomes the basis of
their implementation plan.

I can help your organization create a strategic plan (or advocacy plan or project plan) that is realistic, useful, and above all strategic.










  













 





















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  • Home
  • My Story
  • Clients
  • How I can help
    • Planning
    • DONOR DEVELOPMENT
    • Community Engagement
  • Contact