The Strategic Plan is Dead, Long Live Strategy
When I read that headline in the Stanford Social Innovation Review,
I knew I'd like the article.
Ever since, I've encouraged organizations to schedule more of their planning time for creating a strategy and less for making the actual plan.
Why? Because making a plan comes easy when your strategy is clear, logical and realistic. Strategy development takes thought and time.
Before creating a strategy, I help my clients clarify the big long-term change
they seek. For example:
All families in our state can afford quality childcare.
No person in long-term care experiences abuse or neglect.
Dentists in every county accept Medicaid.
Home health care workers earn a living wage.
All school districts invest in arts education.
Next I help them zero-in on a few short-term ( 3 to 5 years) outcome goals that will put that big change within reach.
From there I help them can create a strategy to produce those goals. And that strategy becomes the basis of
their implementation plan.
I can help your organization create a strategic plan (or advocacy plan or project plan) that is realistic, useful, and above all strategic.